The design of red wine box color matching concept

In the wine box design of product packaging, what needs to be considered is that consumers have different psychological needs for wine boxes due to differences in economic income, consumption purpose, education level, aesthetic level, and order. Therefore, companies should formulate different levels of packaging strategies in accordance with the needs and characteristics of consumers at different levels, so as to strive for consumer groups at all levels and expand market share. Then different strategies are needed to meet the needs of consumers.

                              
Convenience wine box design strategy: from the perspective of consumer use, the packaging design adopts structural features that are easy to carry, open, use or reuse, such as portable, pull-tab, button, roll-open, and tear-open Formulas and other easy-to-open packaging structures, etc., in order to win the goodwill of consumers.

                              
Matching red wine gift box design strategy: The company will package and sell related series of products. This packaging strategy is conducive to driving the sales of a variety of products and at the same time improving the quality of the products. The packaging box design is the unification of various forms of visual information transmission, a concrete and visual form of transmission, and the corporate identification part of CI with the most items, the widest level, and the most direct effect.

                             
The so-called wine packaging box design refers to the use of a unified overall communication system to convey all the visual identification elements with the logo as the core to the internal and external groups of the organization, so as to achieve benign identification and communication. The role of the packaging box design is to update or upgrade the old image on the one hand, making it more aesthetic and contemporary; on the other hand, it integrates all visual communication to make it more integrated and continuous. The design of red wine gift box includes the design of wooden red wine box, paper red wine box and red wine leather box. The packaging design of this kind of goods requires a unique personality, a special atmosphere and a sense of high price and luxury. It needs high-quality packaging materials to increase its value, and it pays more attention to the use of special printing techniques.

                             
The core element of the wine box design refers to the use of a unified overall communication system to convey all the visual identification elements with the logo as the core to the internal and external groups of the organization, so as to achieve benign identification and communication. The role of the packaging box design is to update or upgrade the old image on the one hand, making it more aesthetic and contemporary; on the other hand, it integrates all visual communication to make it more integrated and continuous.